Sales Craft
Proven Tips, Tactics and Ideas to Elevate Your Sales Success
Brendan McAdams
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Table Of Contents
You’re an experienced sales professional on the lookout for new skills
Essentials
Starting Out
After the Interview
Being on Time
Being Late
Time is Money
Be Reliable
Don't Be Too Reliable
The Other Elevator Pitch
Find Your Authenticity
Can We Be Honest?
Tech Support
Your Sales Toolkit
10,000 Hours
Call to Confirm
Getting Touches
Cards and Letters
Q & A
Will You Just Listen?
Extras
Compressing Time
Admin Assistance
Companies ≠Customers
Old Dogs & New Tricks
Sales Presentations
Conference Ambush
Lobby Ambush
The Big Meeting
What's Plan B?
In Front of the Camera
Keep in Touch
Sell by Walking Around
You Gotta Eat
Who is Your Coach?
YES. And NO.
Making Introductions
Smaller Calls